We recently announced our partnership with music industry heavy hitters, Digital Music News. We’ll be providing articles for their daily email publications as well as their website. Jakprints is a leader in custom printed merchandise and event promotions and we’re excited to share our wisdom and knowledge with the DMN readers and you. Their audience is comprised of highly-targeted decision-makers from every segment of the business, spanning major labels to artists to garage start-ups. This is definitely a win-win for Jakprints and DMN and we look forward to forging a long relationship. Here’s our latest article:
Here’s a detailed breakdown of the twenty most profitable merchandising items – pound for pound – based on average costs and expected retail price tags. The data comes from Jakprints, which compiled and averaged the data from multiple band and retail sites. Here’s a top-level look based on profit margins. And, here’s the more detailed breakdown of average cost and retail price. But what do you do with this data? The wrong answer is to focus entirely on the highest-margin stuff, simply because there may not be a match with your audience. But faced with limited choices on what to sell and focus on, this can help guide choices.
Jakprints also offered a number of other tips of maximizing returns, and reducing upfront spending:
Here’s a link to the article on their page. What would you like to hear us talk about? Let us know in the comments!